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	<title>Thinkso / News &#187; Interactive</title>
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		<title>Project Spotlight: Urban Golf Academy</title>
		<link>http://thinkso.com/news/2012/04/10/urban-golf-academy/</link>
		<comments>http://thinkso.com/news/2012/04/10/urban-golf-academy/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 14:06:32 +0000</pubDate>
		<dc:creator>Danielle Faletra</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[UGA]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=1071</guid>
		<description><![CDATA[Thinkso created a brand identity and new website for Kate Tempesta’s Urban Golf Academy, an innovative program that combines creative movement techniques and traditional golf to teach children as young as age 4. Competition among extracurricular programs for kids is fierce. Good thing Kate and Mari knew they needed a compelling brand to make their [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://thinkso.com/news/wp-content/uploads/2012/04/uga3.jpg"><img class="aligncenter size-medium wp-image-1096" title="uga" src="http://thinkso.com/news/wp-content/uploads/2012/04/uga3-425x316.jpg" alt="" width="425" height="316" /></a>Thinkso created a brand identity and new website for <a title="Kate Tempesta's Urban Golf Academy" href="http://www.ktuga.com/" target="_blank">Kate Tempesta’s Urban Golf Academy</a>, an innovative program that combines creative movement techniques and traditional golf to teach children as young as age 4.</p>
<p><span id="more-1071"></span></p>
<p>Competition among extracurricular programs for kids is fierce. Good thing Kate and Mari knew they needed a compelling brand to make their innovative golf program a winner.</p>
<p>The clean aesthetic and the clear language employed to describe the classes goes a long way to assuring parents, teachers and golf pros of the academy’s competencies. To capture the kids’ attention, we created Birdie, KTUGA’s mascot. She is used on every brand touch point with which the children come in contact, from water bottles to coloring pages. They can even send Birdie an email from the homepage of ktuga.com.</p>
<p>The new website stands out from other programs’ sites, which are difficult to navigate and understand. We helped the owners organize and develop content around their diverse class structures to clearly communicate their unique methodology and offering.</p>
<p><a href="http://thinkso.com/news/wp-content/uploads/2012/04/coloring.jpg"><img class="aligncenter size-medium wp-image-1098" title="coloring" src="http://thinkso.com/news/wp-content/uploads/2012/04/coloring-425x316.jpg" alt="" width="425" height="316" /></a> Kids really connect with Birdie. We created these coloring pages to keep kids engaged while waiting for their turn.</p>
<p>&nbsp;</p>
<p><a href="http://thinkso.com/news/wp-content/uploads/2012/04/collateral.jpg"><img class="aligncenter size-medium wp-image-1100" title="collateral" src="http://thinkso.com/news/wp-content/uploads/2012/04/collateral-425x316.jpg" alt="" width="425" height="316" /></a> Consistency and quality in implementing the brand positions KTUGA as a premier program deserving of parents’ and teachers attention and funds.</p>
<p>&nbsp;</p>
<p><a href="http://thinkso.com/news/wp-content/uploads/2012/04/jump.jpg"><img class="aligncenter size-medium wp-image-1099" title="jump" src="http://thinkso.com/news/wp-content/uploads/2012/04/jump-298x425.jpg" alt="" width="298" height="425" /></a> With the logo on the back and Birdie’s facial features on the front, this t-shirt promotes the brand, and the kids never want to take it off! <a href="http://thinkso.com/news/wp-content/uploads/2012/04/coloring.jpg"><br />
</a></p>
<p>&nbsp;</p>
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		<item>
		<title>Common Ground&#8217;s Website Makeover</title>
		<link>http://thinkso.com/news/2012/03/20/commonground-gets-a-makeover/</link>
		<comments>http://thinkso.com/news/2012/03/20/commonground-gets-a-makeover/#comments</comments>
		<pubDate>Tue, 20 Mar 2012 18:42:17 +0000</pubDate>
		<dc:creator>Danielle Faletra</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Common Ground]]></category>
		<category><![CDATA[Non-profit]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=1061</guid>
		<description><![CDATA[Thinkso launched the new Common Ground website, a non-profit group fighting to end homelessness in New York.]]></description>
			<content:encoded><![CDATA[<p><a href="http://thinkso.com/news/wp-content/uploads/2012/03/Screen-shot-2012-03-20-at-2.38.54-PM1.png"><img class="aligncenter size-medium wp-image-1064" title="Common Ground Homepage" src="http://thinkso.com/news/wp-content/uploads/2012/03/Screen-shot-2012-03-20-at-2.38.54-PM1-425x298.png" alt="" width="425" height="298" /></a></p>
<p>Thinkso launched the new <a title="Common Ground" href="http://www.commonground.org/" target="_blank">Common Ground</a> website, a non-profit group fighting to end homelessness in New York.</p>
]]></content:encoded>
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		<title>Counselors For Critical Matters.</title>
		<link>http://thinkso.com/news/2011/11/30/counselors-for-critical-matters/</link>
		<comments>http://thinkso.com/news/2011/11/30/counselors-for-critical-matters/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 15:54:26 +0000</pubDate>
		<dc:creator>mcgovern</dc:creator>
				<category><![CDATA[Interactive]]></category>
		<category><![CDATA[law firm design agency]]></category>
		<category><![CDATA[law firm web design]]></category>
		<category><![CDATA[law firm website]]></category>
		<category><![CDATA[NYC law firm websites]]></category>
		<category><![CDATA[website design]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=993</guid>
		<description><![CDATA[Thinkso designed an identity and website for Reich &#38; Paollela LLP, a new law firm focused on appellate litigation.]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://thinkso.com/news/wp-content/uploads/2011/11/Screen-shot-2011-11-30-at-10.38.49-AM.png"><img class="aligncenter size-medium wp-image-997" title="R&amp;P Website" src="http://thinkso.com/news/wp-content/uploads/2011/11/Screen-shot-2011-11-30-at-10.38.49-AM-425x290.png" alt="" width="424" height="290" /></a></p>
<p>Thinkso designed an identity and website for <a title="Reich and Paolella LLP" href="http://www.reichpaolella.com/" target="_blank">Reich &amp; Paollela LLP</a>, a new law firm focused on appellate litigation.</p>
]]></content:encoded>
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		<item>
		<title>Happy Dog. Happy Human.</title>
		<link>http://thinkso.com/news/2011/07/05/happy-dog-happy-human/</link>
		<comments>http://thinkso.com/news/2011/07/05/happy-dog-happy-human/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 14:46:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding & Identity]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=837</guid>
		<description><![CDATA[Thinkso designed a new identity and website for Waglee, a place to connect urban dog owners. The blog-based website features a continually updated stream of dog-friendly events, meet ups, local deals and city-specific knowledge. If you are a dog owner in New York City, you owe it to your four-legged friend to check it out.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-908" title="waglee-logo" src="http://thinkso.com/news/wp-content/uploads/2011/07/waglee-logo.gif" alt="" width="408" height="218" /></p>
<p>Thinkso designed a new identity and website for Waglee, a place to connect urban dog owners. The <a href="http://waglee.com" target="_blank">blog-based website</a> features a continually updated stream of dog-friendly events, meet ups, local deals and city-specific knowledge. If you are a dog owner in New York City, you owe it to your four-legged friend to check it out.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>A New Alternative</title>
		<link>http://thinkso.com/news/2011/06/16/a-new-alternative/</link>
		<comments>http://thinkso.com/news/2011/06/16/a-new-alternative/#comments</comments>
		<pubDate>Thu, 16 Jun 2011 14:52:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=822</guid>
		<description><![CDATA[Thinkso designed a new website for Altegris Mutual Funds, the alternative investment specialists.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.altegrismutualfunds.com"><img src="http://thinkso.com/news/wp-content/uploads/2011/06/altegris-web.jpg" alt="altegris-web" title="altegris-web" width="408" height="313" class="alignnone size-full wp-image-823" /></a></p>
<p>Thinkso designed a <a href="http://www.altegrismutualfunds.com" target="_blank">new website</a> for Altegris Mutual Funds, the alternative investment specialists.</p>
]]></content:encoded>
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		<item>
		<title>SwapClear Arrives Stateside</title>
		<link>http://thinkso.com/news/2011/06/16/swapclear-arrives-stateside/</link>
		<comments>http://thinkso.com/news/2011/06/16/swapclear-arrives-stateside/#comments</comments>
		<pubDate>Thu, 16 Jun 2011 14:52:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=815</guid>
		<description><![CDATA[Thinkso designed a new website and advertising campaign for the US launch of SwapClear, an interest rates clearing service from UK-based LCH.Clearnet.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.swapclear.us" target="_blank"><img src="http://thinkso.com/news/wp-content/uploads/2011/06/swapclear-web.jpg" alt="swapclear-web" title="swapclear-web" width="408" height="306" class="alignnone size-full wp-image-816" /></a></p>
<p>Thinkso designed a <a href="http://www.swapclear.us" target="_blank">new website</a> and advertising campaign for the US launch of SwapClear, an interest rates clearing service from UK-based LCH.Clearnet.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Read Alliance Rebrand</title>
		<link>http://thinkso.com/news/2011/04/18/read-alliance-rebrand/</link>
		<comments>http://thinkso.com/news/2011/04/18/read-alliance-rebrand/#comments</comments>
		<pubDate>Mon, 18 Apr 2011 19:49:46 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Branding & Identity]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=811</guid>
		<description><![CDATA[Thinkso designed a new identity and website for Read Alliance, a worthy organization that pairs teen tutors with first-graders who need help learning how to read.]]></description>
			<content:encoded><![CDATA[<p><img src="http://thinkso.com/news/wp-content/uploads/2011/04/read_alliance-408x424.jpg" alt="Thinkso designed a new identity and website for Read Alliance" title="Thinkso designed a new identity and website for Read Alliance" width="408" height="424" class="alignleft size-medium wp-image-812" />Thinkso designed a new identity and website for <a href="http://www.readalliance.org/">Read Alliance</a>, a worthy organization that pairs teen tutors with first-graders who need help learning how to read.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Paper, Recommended.</title>
		<link>http://thinkso.com/news/2011/03/11/paper-recommended/</link>
		<comments>http://thinkso.com/news/2011/03/11/paper-recommended/#comments</comments>
		<pubDate>Fri, 11 Mar 2011 23:29:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=777</guid>
		<description><![CDATA[Thinkso worked with Mohawk Fine Papers to revamp the &#8220;Shop by Project&#8221; section of their online paper store. We moved away from the highly technical, dropdown-based interface in favor of a 4-step &#8220;Paper Wizard&#8221; which drastically simplified the paper selection process. We also introduced &#8220;Quick Recommendations&#8221; and a tab-based interface to make it easy to [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.mohawkpaperstore.com/recommendations" target="_blank"><img src="http://thinkso.com/news/wp-content/uploads/2011/03/mfp-store-01.jpg" alt="mfp-store-01" title="mfp-store-01" width="425" height="376" class="alignnone size-full wp-image-778" /></a></p>
<p>Thinkso worked with Mohawk Fine Papers to revamp the <a href="http://www.mohawkpaperstore.com/recommendations" target="_blank">&#8220;Shop by Project&#8221;</a> section of their online paper store. We moved away from the highly technical, dropdown-based interface in favor of a 4-step &#8220;Paper Wizard&#8221; which drastically simplified the paper selection process. We also introduced &#8220;Quick Recommendations&#8221; and a tab-based interface to make it easy to compare potential options.</p>
]]></content:encoded>
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		<item>
		<title>DrupalCon Chicago!</title>
		<link>http://thinkso.com/news/2011/03/07/drupalcon-chicago/</link>
		<comments>http://thinkso.com/news/2011/03/07/drupalcon-chicago/#comments</comments>
		<pubDate>Tue, 08 Mar 2011 00:08:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=783</guid>
		<description><![CDATA[Adam Snetman travels to DrupalCon Chicago to co-present Thinkso&#8217;s rebranding and website design for Expeditionary Learning with Todd Nienkerk of Four Kitchens. The session, Don&#8217;t Design Websites. Design web SYSTEMS!, used the EL redesign as a case study of the design process and the collaboration between designers and developers.]]></description>
			<content:encoded><![CDATA[<p><a href="http://chicago2011.drupal.org/" target="_blank"><img src="http://thinkso.com/news/wp-content/uploads/2011/03/drupalcon.gif" alt="drupalcon" title="drupalcon" width="425" height="220" class="alignnone size-full wp-image-784" /></a></p>
<p>Adam Snetman travels to <a href="http://chicago2011.drupal.org/" target="_blank">DrupalCon Chicago</a> to co-present Thinkso&#8217;s rebranding and website design for <a href="http://www.elschools.org" target="_blank">Expeditionary Learning</a> with Todd Nienkerk of <a href="http://fourkitchens.com">Four Kitchens</a>. The session, <a href="http://chicago2011.drupal.org/sessions/don-t-design-websites-design-web-systems"><em>Don&#8217;t Design Websites. Design web SYSTEMS!</em></a>, used the EL redesign as a case study of the design process and the collaboration between designers and developers.</p>
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		<title>Argentina, Spot On.</title>
		<link>http://thinkso.com/news/2010/12/02/argentina-spot-on/</link>
		<comments>http://thinkso.com/news/2010/12/02/argentina-spot-on/#comments</comments>
		<pubDate>Thu, 02 Dec 2010 13:48:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding & Identity]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://thinkso.com/news/?p=750</guid>
		<description><![CDATA[Tanguito Travel, the Argentinian travel specialists, launch a new identity and website designed by Thinkso.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.tanguitotravel.com"><img src="http://thinkso.com/news/wp-content/uploads/2010/12/tanguito-web.jpg" alt="tanguito-web" title="tanguito-web" width="425" height="397" class="alignnone size-full wp-image-751" /></a></p>
<p>Tanguito Travel, the Argentinian travel specialists, launch a new identity and <a href="http://www.tanguitotravel.com">website</a> designed by Thinkso.</p>
]]></content:encoded>
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