Ripco at RECon
Commercial real estate broker Ripco looked to Thinkso, its agency of record, to develop its first ever brand advertising campaign. To start off, we conceptualized, wrote, designed, and produced this ad with the headline “Best in show,” a reference to the brand’s canine mascot and to Ripco’s leading services. The ad ran in commercial real estate publications during the International Council of Shopping Centers’ RECon convention held annually in Las Vegas.