What we’ve been working on and thinking about.

Thinkso shares second CASE Silver Award with Princeton University

The business case for a better corporate bio

Done right, a professional services bio can shorten the path to a first meeting with a prospect, strengthen your referral pipeline, and help you stand out in a crowded market.

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Thinkso wins FCS award for RPB’s Financial Wellness Month campaign

Stop paying for “yes”

A great partnership with a creative agency is built on more than easy agreement. Here’s why productive friction leads to better work.

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A colorful Magic 8-Ball asking 'Is this the right problem to solve?' surrounded by plain ones offering agreeable answers.

Thinkso wins P&I Eddy Award for RPB’s fund launch campaign