Inspired by Max Courage—winner of Give a Brand! 2015—we asked our Thinksorts to recommend stories of courage that spoke to them. From the submissions, we collectively curated a well-rounded list, aiming for variety in both genre and perspective. Happy reading!
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KCG’s 2015 advertising campaign launched in March. Thinkso conceptualized, wrote, designed, and produced it. The tagline, “Advantage: you.” positions the global trading powerhouse as its clients’ advocate. The campaign is running in trade publications globally (digital and print), and ran in key locations on the MetroNorth railroad.
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Thinkso is one of ten creative agencies listed in Graphic Design USA for our focus on responsible work, around the office, for our clients, and with our clients. Check out the article here.
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We had a client once insist on making the headline of his new web page four sentences long and jammed with keywords. Then he made us repeat that same copy in the very first paragraph of body text, which sat directly below the headline. He had done this on the company’s previous website and believed it directly resulted in his number-one ranking on Google for a particular keyword phrase.
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It’s a wrap for the fifth annual Give a Brand! design sprint. This year, we rebranded the Max Warburg Courage Curriculum, providing the organization with a whole set of marketing tools, a new identity, and a new website to help them expand their courage curricula to children across the US and around the world. Check out the highlights from our design sprint!
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