The New Jersey Coalition Against Human Trafficking unites the state’s communities to end human trafficking by organizing speaking events, outreach, educational programs, and policy advocacy. The nonprofit needed clear, compelling materials that better reflected their professionalism and welcoming spirit to help New Jersey residents of all ages make real change in their communities. We created their new brand identity, messaging strategy, fully functioning website, postcards, brochures, magnets and more — all free of charge as part of our annual pro bono project, Give a Brand! The result is a strong, uplifting brand that empowers people with knowledge about human trafficking, how to prevent it, and how to support those affected by it.
“Participating in Give a Brand! and working with Thinkso was a dream come true. We got so much more than we ever imagined: an entire new concept of who we are and how to tell our story. It has inspired us and will propel us forward in the journey to achieve our mission.” Kate Lee, Executive Director, New Jersey Coalition Against Human Trafficking