Confab 2013 mash-up: tips for content strategy, UX, SEO, social media, and more
For those of you who couldn’t make it out to Minneapolis this week for the third annual Confab: The Content Strategy Conference, here’s a round-up of the best things we heard.
Read More5 myths about logo design
Working with a designer to create a new logo can be a fun, exciting chance to affirm your company’s identity and clarify its core values and message. It can also be stressful. For organizations big and small, an identity change represents a considerable investment. And because it’s something that a marketing manager may only be involved with once or twice in the course of his or her career, it’s important to be well-informed.
Read More
Tighten your writin’: watch out for misplaced modifiers
This simple grammatical error can have serious implications.
Read More
by Kim Mickenberg
