What we’ve been working on and thinking about.

Good at SEO. Bad at marketing.

Some SEO practices will get you traffic, but could cost you business.

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A close up of a jumble of fresh blueberries with a single unripened green berry in the center.

Give a Brand! 2015: Max Courage

A close up of young boy in a cap on a green background with red, hand-painted text that reads, Characters encouraged.

Ripco at RECon

A red, full page Ripco trade magazine ad with the hunting-dog-in-a-pointer-pose brand symbol and the headline, best in show.

Breaking barriers: 7 ways CEOs use Twitter to build better brands

More and more chief execs are using their own voices on social media to boost engagement with their companies. 

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A detail from a twitter post by Apple CEO Tim Cook with the text, Backstage, and this is my first tweet from an iPhone 6.

Oportun Financial

The Oportun logo on the large exterior sign on the company's headquarters.