What we’ve been working on and thinking about.

Finding courage in literature: Thinkso’s holiday reading list

by Jay Sherman-Godfrey

Inspired by Max Courage—winner of Give a Brand! 2015—we asked our Thinksorts to recommend stories of courage that spoke to them. From the submissions, we collectively curated a well-rounded list, aiming for variety in both genre and perspective. Happy reading!

A view from above of opened books arranged to create the shape of a snowflake.

by Jay Sherman-Godfrey

Good at SEO. Bad at marketing.

by Elizabeth Amorose

Some SEO practices will get you traffic, but could cost you business.

A close up of a jumble of fresh blueberries with a single unripened green berry in the center.

by Elizabeth Amorose

What would you do with 100 square inches?

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Thinkso's invitation for its 100 square inches project, which asks, What will you do with yours?

Nice swag: 6 tips for creating successful corporate giveaways

by Elizabeth Amorose

Corporate gifts are a commonly overlooked opportunity to tell a brand story.

by Elizabeth Amorose

Branding, big tobacco, and the Mormon Church

by Brett Traylor

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by Brett Traylor