What we’ve been working on and thinking about.

Being creative on the clock

Practical strategies to jumpstart creative thinking

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rtist's paintbrush, and an oversized computer cursor.

What marketing writers can learn from stand-up comedy

Performance Art or Pedagogy? While stand-up comedy is meant to be funny, it has serious educational value for the burgeoning copywriter.

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A microphone with a black wire attached to a lightbulb.

Unpacking the core competencies of project management

No matter what task or client request comes their way, project managers constantly hone these 3 skills.

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An illustration showing  project manager at the center of activities related to their work

by Amie Ruhé

Pencil sketches: a creative power tool

Sketching by hand can add efficiency and creativity to your ideation process. But don’t just take our word for it—read about the science-backed benefits of sketching.

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An initial sketch and final illustration of a waiter opening a bottle of wine through the screen of an iPad.

Keeping up with the evolution in SEO

SEO best practices are evolving. Search engines are rewarding sites with the best content and UX, not the most—or most perfectly placed—keywords.

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Illustration showing a person inspecting various SEO elements which contribute to a properly optimized website.