News & Views
In the design world, quilting is often relegated to the same category as scrapbooking and rubber stamping. At best, it’s called “geekery.” But when I attended the American Quilter’s Society March show in Lancaster, Pennsylvania, I was struck by how much quilting and graphic design have in common.I’ve been quilting
News & Views
Working with a designer to create a new logo can be a fun, exciting chance to affirm your company’s identity and clarify its core values and message. It can also be stressful. For organizations big and small, an identity change represents a considerable investment. And because it’s something that a
News & Views
Missed the conference? Here are some of the key takeaways.
Work
After a merger in 2013, KCG became one of the largest traders of U.S. equities in the world. They hired Thinkso to build their nascent brand into a robust marketing and communications program. Until KCG was acquired in 2017, we handled all of their high-profile print and digital work—including advertising,
Work
As the largest and highest-funded department in the Duke School of Medicine, the Department of Medicine set out to leverage the power and depth of its network by carving out a distinct look for its marketing communications. We introduced an abbreviated logotype and distinctive photographic “wallpaper” motif featuring a new,