What we’ve been working on and thinking about.

Surprise! Make it a part of your brand toolkit

by Jay Sherman-Godfrey

Tap the power of the unexpected to deepen connections.

A close up of colorful confetti.

by Jay Sherman-Godfrey

Instinet’s 50th anniversary graphic novel wins silver Stevie

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The cover and various illustrated pages for the Instinet Fintech a Fifty anniversary graphic novel.

Now is the time to be productive

by Elizabeth Amorose

6 marketing initiatives to focus on during the pandemic

An illustration of masked woman on a couch with three arms using a laptop, phone, and tablet all at once.

by Elizabeth Amorose

Go beyond the traditional brand style guide

by Elizabeth Amorose

There’s a better way to educate your whole company about its brand.

by Elizabeth Amorose

Professional services firms: Don’t miss this key brand message

by Jay Sherman-Godfrey

Understanding what it’s like to work with you matters.

by Jay Sherman-Godfrey